ChatGPT Ads just took a big step toward going global. On October 21, 2026, OpenAI expanded its advertising platform to 26 more countries, bringing the total to 89. The new list includes Bangladesh, Pakistan, Nigeria, South Africa and 14 Latin American markets. For businesses in South Asia, this opens a brand-new way to reach customers.
Where ChatGPT Ads Is Now Available
After launching in Mexico and Brazil, OpenAI is adding 14 more Latin American countries, such as Argentina, Chile, Colombia and Peru. It is also expanding across Europe, the Middle East, Africa and Asia.
- South Asia: Bangladesh, Pakistan
- Africa: Nigeria, South Africa
- Europe: Serbia, Ukraine
- Southeast Asia: Cambodia
- Latin America: Argentina, Chile, Colombia, Peru and more
This builds on earlier rollouts across Europe, Southeast Asia and Taiwan.
How Big Is ChatGPT Advertising Now?
OpenAI says more than 1.2 billion people use ChatGPT every week. Since ads launched just over eight months ago, more than 100,000 advertisers have run campaigns. Global brands such as L'Oréal are among the early testers.
How ChatGPT Ads Work
ChatGPT ads are designed for the moment someone is comparing options. OpenAI gives an example: a person training for a first marathon asks for race-week meal ideas, then narrows options by diet and cooking time. A relevant ad could introduce a grocery delivery service they had not considered.
Advertisers can buy in two ways:
- Through technology partners that already manage ad campaigns.
- Self-service through OpenAI's Ads Manager.
Privacy Rules and Ad-Free Plans
| Plan | Shows ads? |
|---|---|
| Free | Yes |
| Go | Yes |
| Plus | No |
| Pro | No |
| Enterprise | No |
OpenAI says it keeps conversations private from advertisers and does not sell customer data. Ads are clearly labelled and separate from answers, and the company states that advertising does not influence what ChatGPT says.
Why It Matters
Advertising has long been dominated by search engines and social networks. ChatGPT Ads adds a new kind of placement: ads shown during a conversation, when users are actively comparing options. For OpenAI, ads help fund free access for hundreds of millions of users. For businesses in newly added markets like Bangladesh, it is an early chance to reach customers on a fast-growing platform before competition and costs rise.
What ChatGPT Ads Means for Bangladeshi Businesses
For brands in Bangladesh, from e-commerce shops in Dhaka to software exporters, ChatGPT Ads is a fresh channel beyond Facebook and Google. Here are smart first steps:
- Start with a small test budget and one clear product.
- Write ads that answer real buyer questions, since users arrive mid-research.
- Track conversions carefully, as measurement tools are still developing.
- Compare cost per lead against your current social and search ads.
What's Next for ChatGPT Ads
OpenAI plans new ad formats, objectives, buying options and measurement features. It is also exploring more native ways for businesses to interact with users inside ChatGPT. Ad revenue is one reason investors are backing OpenAI at a reported $1.25 trillion valuation.
Follow every update in our OpenAI News section.
